Expert perspectives on SAP CX, digital transformation, and customer experience trends.
How Joule AI and digital service agents work inside SAP Service Cloud V2. Sentiment analysis, intelligent routing, suggested responses, and custom AI agents via Joule Studio — explained with real B2B use cases.
Looking for an SAP Sales Cloud V2 partner in Switzerland, Germany, or Austria? Spadoom AG is a certified SAP Gold Partner headquartered in Zurich with a proven track record of V2 implementations across the DACH region.
A practical step-by-step guide to implementing SAP Service Cloud V2 for B2B service organisations. Covers planning, configuration, ERP integration, go-live, and hypercare — based on real project experience.
CDP is the most over-sold product in the SAP CX suite. Here's when you genuinely need it — and when you don't.
SAP's Composable Storefront gives you an Angular-based storefront with built-in Commerce Cloud integration. React/Next.js gives you complete freedom. The right choice depends on your team, timeline, and long-term strategy. Here's how to decide.
Three enterprise commerce platforms, three different architectures, three different cost models. Here's the honest comparison from consultants who've implemented all three — not a review aggregator score.
We implement SAP Sales Cloud V2 for a living and we recommend it to most of our clients. But it's not perfect. Here's what it can't do yet, what's on the roadmap, and the workarounds we use in the meantime.
At NRF 2026, SAP announced an MCP server for Commerce Cloud storefronts and agentic AI shopping assistants. Zero third-party guides exist yet. Here's what we know, what it means, and how to prepare.
SAP's Data Transfer Tool (DTT) is the official path from V1 to V2 — but the documentation assumes you already know what you're doing. Here's the practical, step-by-step guide from consultants who've run DTT migrations in production.
SAP doesn't publish Commerce Cloud pricing. Nobody does. Here's the real breakdown from partners who implement it: license tiers, implementation costs, hosting, ongoing operations, and how it compares to Shopify Plus, Adobe Commerce, and Salesforce Commerce Cloud.
When does SAP Emarsys make sense, and when is a standalone tool like HubSpot or Mailchimp the better choice? An honest breakdown without the SAP fanboy bias.
SAP doesn't publish Service Cloud V2 pricing either. Here's the real breakdown: per-agent licensing, implementation costs, AI add-ons, and how it compares to Zendesk, Salesforce, ServiceNow, and Freshdesk.